Archive for the ‘Ezines and Newsletters’ Category
Tuesday, February 21st, 2012
Joel Sauceda - CEO of Max Life Research shares this amazing product line to the world. Why? There are many reasons but one significant reason would be related to what is going on today. As you know with the medical reform trying to be passed this unfortunately leaves no one knowing what the future holds. With Max Life, the medical break through of the century, we will at least have access to products that will maintain our health and improve it. That way we are less dependent on medical insurance and doctors. What great timing for this to emerge and Joel Sauceda will have the privilege of sharing it with the world and helping others do ths same.
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Tuesday, February 23rd, 2010
Once there were three bears that lived in a far off land. Each had their own weekly ezine and worked hard to make their ezines the best possible.
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Monday, February 8th, 2010
Creating a newsletter for your opt in marketing list is a very good idea and an easy way to provide content and sales information. It also greatly benefits in traffic generation and boosts your profits. Because they are viral and tend to get forwarded and spread around, they are a natural listbuilding tool too. Newsletters also do not require much (if any) investment of money and very little time.
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Friday, July 31st, 2009
If you are a savvy online retailer, you know what a conversion rate is, right? Well, just in case, let's all be clear that the conversion rate is the number of web users who actually purchase a product divided by the number of viewers who click on the site.
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Tuesday, July 28th, 2009
Internet marketing can be much cheaper than offline marketing. And a big reason why is because email is free. However, if no one opens your emails, what is the point of even sending them? This has been a problem for years for many Internet Marketers. Lets take a look at five main ways to get people to open your emails. These ways are time tested and proven to work.
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Tuesday, July 28th, 2009
Every Internet Marketer ought to know if they're gonna make any significant income online they're gonna need visitors. And not just one time visitors either - visitors who'll keep coming back!
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Monday, July 27th, 2009
Trade shows will naturally draw those with high end interest and the technical knowledge that leads to that jargon spewed by keynote speakers. Enterprise-speak vendors display their wares and attendees at break-out sessions are full of techno-geeks seeking the latest knowledge enhancement for their narrow interest area. But I'm stunned at the techno-babble being directed at the atttendees of conference Keynote speeches. What SHOULD they say? I'd like to offer my highest compliments to Craig Conway one of dozens of keynote speakers at InternetWorld. He is President and CEO of business processes software company PeopleSoft. Conway made a compelling case for EVERYONE to care about what is going on behind the scenes at large businesses. Because it will directly touch us all in ways we haven't taken the time to understand. Most speakers are so jargon-bound they are tongue-tied if it's using plain-easy-to-understand English. In fact understanding software is much easier when you have Conway doing the talking. Clearly PeopleSoft is aptly named when most would call it ERP-CRM-Soft. Maybe that's why he proudly proclaims that his company is profitable and has $2 Billion in the bank - In Cash! He makes it apparent that business needs to communicate it's BENEFITS to PEOPLE not the software features to IT geeks in the IS department staffed by the HR department and fed by the HS (Hunger Solutions) department serving NU's (Nutrition Units). Any sufficiently advanced technology Conway quoted is virtually indistinguishable from magic. This 1972 statement by science fiction author Arthur C. Clarke has subsequently become known as Clarke's Law. I'd like to suggest Clarke's law is true of the inner workings of advanced technology but not in the RESULT of those advanced technologies on our lives. I can't tell you anything about the technology behind my magical one-inch-thick notebook computer but I can tell you it has a profound effect on my life and allows me to work from anywhere in the world with an internet connection. That's magic! Nobody will believe in that magic once the technology advances further. Do you think your phone magic? Mr. Conway spoke in terms that everyone can comprehend about his company and the changes resulting from virtually all commerce moving online to operate in real-time. He spoke of going through a fundamental shift in the way business is conducted. He referred repeatedly to companies moving their business online and the major cost savings and immediacy of the resulting human experience. He pointed to the example of banking and the finance industry move to universal use of ATM machines and how that has since changed our expectations about how the banking world operates and how it touches all of us. We want real-time access to our money and instant always-accessible information about our transactions through those machines. This he says is how the web affects ALL businesses. No longer do you need to call for verification of funds at a bank (it's online or ATM) and no longer does it matter that the bank is closed or that you are not at your own branch. The central server for any and all businesses large and small will be open 24/7 and always accessible to any customer to track their orders check inventory for availability of any product they wish to buy and make instant buying decisions at 3am. If not yet then soon. This sweeping change hass come in banking and commerce in government philanthropy academia and even many personal interactions. While I commend Mr. Conway for his speaking ability I still see a place for helping the world to understand how this change affects the broad majority of the public small business and the vast middle ground — the rest of us. Conway talks about how BIG business BIG finance and BIG government is moving toward total web adoption but this affects the rest of the world too. Because business government and finance is moving online it means that instant access to every aspect of our world will be available to everyone via the web. It hasn't happened yet but I believe the web will soon make it possible to do previously unimaginable (even mudane) things like lock your front door via the web from your car or office if you forgot to do it when you left home. I think we'll be able to do a long list of things undreamt currently within a very short time. But my question is . . . must it always be top down? Does BIG business BIG money and BIG eGovernment need to make sweeping worldwide changes before John Doe learns about those changes or is it possible that something simple John Doe does will soon affect BIG business just as profoundly? I submit that the web-enabling of our world will have a reverse profound effect on BIG business. They will know instantly how the public perceives their company it's products and it's business philosophy because that feedback will be available in real-time via the web. If start-ups had that power they might fail less often than they do now. I now routinely check the web for weather information maps for upcoming travel destinations and local public transportation routes in cities I'll soon be visiting. I make hotel and car reservations book airline tickets and I even found free parking and airport shuttle online for my most recent flight. Admittedly this stuff is all travel related but you can look up recipes online and find lawn care tips just as easily and instantly. Our expectations are moving this direction for every human activity. The web is pervasive always on and mostly accessible for most people. It's magic for me how is it for you?
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Sunday, July 26th, 2009
Have you ever stopped to look at your marketing materials from your prospects point of view? When you decide to pursue marketing you do research, study copy writing techniques and all the other things necessary to get your idea or product "out there". Since you have put so much work into it, you know it through and through but you need to stop right there and ask yourself if you didn't know anything about this miracle (product or idea) would you care?
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Sunday, July 26th, 2009
The first one that we will look at is to become a freelance writer. This is a very good way for you to make money if you need some part-time income but it is not as something that you can do on a full-time basis. It is often hard because there are so many writers out there that the amount of money one can make off of freelancing might not be enough to pay the bills. This can be a great way to start and get your feet wet working online because you'll have several different opportunities to learn about different areas of the Internet.
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Wednesday, July 22nd, 2009
Everyone tells you that the money is in the list but the real money is in the relationship you build with your list. To quote Jeffrey Gitomer "All things being equal, people want to do business with their friends. All things being NOT so equal, people STILL want to do business with their friends."
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